Even Jeremy Clarkson is at it, apparently.
Hypermiling is the new fad sweeping the nation’s roads as drivers try and get more miles for their gallon of chosen fuel.
The Top Gear host has been extolling the virtues of hypermiling, presumably that is not whilst he’s sipping G&T’s behind the wheel.
It means drivers are slowing down, easing forward slowly from rest rather than putting their foot down hard to prove the size of their 0-60 time.
In other words, they’re sticking to the speed limits and driving more considerately.
Wonders will never cease. But I can’t help thinking this is one trend that doesn’t have too much mileage as old, bad driving habits die hard.
Once the price of fuel stabilises again, or popular opinion moves on to the next big issue, then eco-friendly motoring will start to lose its appeal.